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Case Studies

Latest case studies

How YOCTO Recovered 13% of Cancelled Subscriptions Through a Stock Crisis for be:amazing

When be:amazing hit a wave of stockouts and SKU discontinuations affecting hundreds of active subscribers, churn was the default outcome. So we...
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How YOCTO Unlocked £700K in Annual Upgrade Revenue for a Leading Collagen Brand

A high-growth subscription brand had gone quiet on its subscribers after onboarding, sending nothing but a billing reminder until renewal. We turned...
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How YOCTO Multiplied Cancellation Reactivations 11x for a Fast-Growing 9-Figure Supplement Brand

We rebuilt one of the most advanced cancellation reactivation flows we had ever audited, replacing blanket discounts with reason-specific offers and one-click...
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How YOCTO Reduced Upcoming Order Churn by 79% for Orbio World

We rebuilt Orbio World's billing reminder experience and dropped their subscription cancellation rate from 21.36% to just 4.50% - without changing a...
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31% More Revenue: How We Flipped Boujee Hippie’s Summer Dip into Growth and Slashed Messaging Costs by 34%

We helped Boujee Hippie beat the summer slump, lifting Q2 revenue by 31% while cutting platform messaging costs by 34%. By streamlining...
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The Year of A/B Testing: How YOCTO Helped BetterMe Scale Email & SMS Revenue by Over 400%

We helped BetterMe build a complete email and SMS system from scratch, then used continuous A/B testing to personalise the experience and...
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