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Retention, Klaviyo & Lifecycle, Decoded.

Field notes from the YOCTO team on the retention systems behind fast-growing DTC and CPG brands - what actually moves revenue, and what just looks busy.

20 articles in Klaviyo Tactics · page 2 of 2
June 7, 2024

Klaviyo Audit Expert Series: Email Deliverability 

WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW:  The definition and importance of email deliverability: You’ll understand what your email deliverability score is, why it’s a huge part of your marketing success,…

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June 2, 2024

Klaviyo Audit Expert Series: Klaviyo Attribution Window

WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW:  Understanding Klaviyo’s Attribution Window: What the Klaviyo attribution window is and how it helps track sales accurately. Multi-Channel Attribution: How Klaviyo assigns conversions across…

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May 31, 2024

Klaviyo Audit Expert Series: Segments & Lists

WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW:  How to audit your Klaviyo lists and segments and create an effective email strategy. Steps to create and maintain clean email lists to enhance…

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November 27, 2023

How to Use One Klaviyo Account to Sell Internationally

Expanding your online brand to sell in different countries can be a high-wire act that requires a lot of precision. You must think of various factors like different currencies, payment methods, shipping…

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November 9, 2023

The Truth About Klaviyo’s Attribution Window

Today, we’re telling the truth about Klaviyo’s attribution window. We’ll keep it simple and to the point. Klaviyo’s approach is transparent, flexible, and fair. Their technology gives you control over how you…

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November 7, 2023

Master Klaviyo Smart Sending (Complete Guide)

Are you treading a fine line between engaging your email audience and overwhelming them with too many emails? Consistency is key, but overcommunicating can lead to a frustrating experience. On the flip…

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October 31, 2023

Master Klaviyo Double Opt-In (Tutorial – Click By Click)

Is your subscriber list growing at a snail’s pace? It might not be your popups, but your opt-in process. Keep reading for a click-by-click double opt-in tutorial. Free toolSee what your customers…

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May 5, 2023

How to Grow Your Klaviyo Email List ASAP

‎‏‏‎Struggling to expand your online brand store’s reach? Tired of experiencing a slow-growing Klaviyo email list? Uncover effective list growth tactics that you can put to work immediately. Here’s what you’re about…

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