Thesis Subscription
Thesis subscription price: $59, 54% less than the $129 one-time price (a first-order price; the page says “then $79/mo”). The subscription comes pre-selected.
1 Month Supply is pre-selected at $59, down from $129. Also offered: 2 Month Supply at $108, 3 Month Supply at $147, One-time purchase at $129. That is a first-order price: the page says “then $79/mo”.
How the Thesis subscription works
The Thesis subscription delivers every 25, 50 or 75 days. The product page lists a 30-day guarantee and reads “CANCEL ANYTIME”.
- Delivery options
- Every 25, 50 or 75 days
- Supply sizes
- 1-month, 2-month, 3-month
- Guarantee
- 30 days
- Cancel and pause
- “CANCEL ANYTIME”
- Shipping
- “FREE SHIPPING”
Compared with other vitamin and supplement brands
- 3 delivery options (every 25, 50 or 75 days); the median across 10 other vitamin and supplement brands is 2.
- Its plans save different amounts: 1 Month Supply 54%, 2 Month Supply 58%, 3 Month Supply 62%.
- The page states cancel terms (“CANCEL ANYTIME”), as do 8 of 11 other vitamin and supplement brands.
- The page states free shipping (“FREE SHIPPING”), as do 5 of 11 other vitamin and supplement brands.
- A 30-day guarantee; 4 of 11 other vitamin and supplement brands list one.
Thesis subscription price
| Option | Price shown | Vs one-time |
|---|---|---|
| 1 Month Supply | $59 | 54% less |
| 2 Month Supply | $108 | |
| 3 Month Supply | $147 | |
| One-time purchase | $129 | One-time price |
- Est. revenue
- 20M+
Tactics used
- Subscription pre-selected: “1 Month Supply” is selected when the page loads8 of 11 other vitamin and supplement brands do the same.
- One-time price struck through: $129 struck through beside $599 of 11 other vitamin and supplement brands do the same.
- Savings badge: “Save 54%” on 1 Month Supply6 of 11 other vitamin and supplement brands do the same.
- Best-value badge: “Best Value” on 3 Month Supply5 of 11 other vitamin and supplement brands do the same.
- First-order offer: “then $79/mo”3 of 11 other vitamin and supplement brands do the same.
- Free shipping: “FREE SHIPPING”5 of 11 other vitamin and supplement brands do the same.
- Cancel or pause anytime: “CANCEL ANYTIME”8 of 11 other vitamin and supplement brands do the same.
- Money-back guarantee: “30-DAY GUARANTEE”4 of 11 other vitamin and supplement brands do the same.
How Thesis compares
Thesis ads
Top ads from Thesis on Facebook and Instagram in the US, ranked by impressions on 2026-09-13. The buy box above comes from takethesis.com/new-clarity, one of the pages these ads link to.
- Longest-running top ad
- 39 days, a video ad
- Formats
- 2 video ads, 2 dynamic ads, 1 image ad
- Offers in the ad text
- “50% off” in 1 of 5
- Where they send people
- takethesis.com/new-clarity (3 of 5)
takethesis.com/subscriptions/stress-reset-pdp-fb (1 of 5)
takethesis.com/fb-test (1 of 5)
- Focus sharper. Think faster.
Thesis Clarity is powered by clinically-dosed nootropics. Our targeted formula features CDP Choline, Lion's Mane, Panax Ginseng, and 7,8-DHF, every milligram disclosed, third-party tested, no proprietary blends, no underdosed fillers.
Sends people to takethesis.com/new-clarityView ad - Nature's Adderall
Brain fog. Procrastination. Can't lock in. Clarity was built for exactly this, clinically-studied ingredients that support neuroplasticity and keep high performers focused, naturally. 30-day money back guarantee
Sends people to takethesis.com/new-clarityView ad - Calm Your Nervous System Naturally
Feeling stressed, irritable, or overwhelmed? Thesis’s natural stress relief supplement can help. We use clinically-proven, potent ingredients like Ashwagandha and Saffron to support healthy cortisol levels and calm your nervous system.
Sends people to takethesis.com/subscriptions/stress-reset-pdp-fbView ad - Your Brain Wants More. Let's Get It Moving.
You know what you should be doing. So why does starting feel impossible? It's not laziness...it's the gap between the part of your brain that wants more and the part that's supposed to go get it.
Sends people to takethesis.com/fb-testView ad - Meet Clarity. Your Brain's New Best Friend
Stop chasing focus. Start building it. Clarity supports neuroplasticity, the process that keeps your mind sharp, adaptable, and locked in when it matters most. No filler. No crash. Just clean, science-backed ingredients your brain can actually use.
Sends people to takethesis.com/new-clarityView ad
What is Thesis selling?
Thesis is a supplements brand that sells direct to customers at takethesis.com. The product in the capture above is Clarity.
How Thesis describes it
Clarity by Thesis
Thesis subscription questions
Which Thesis subscription plan saves the most?
What do brands like Thesis charge for a subscription?
What does Thesis say about cancelling?
How long has Thesis run its top ad?
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