Retention, Klaviyo & Lifecycle, Decoded.
Field notes from the YOCTO team on the retention systems behind fast-growing DTC and CPG brands - what actually moves revenue, and what just looks busy.
Klaviyo Email Marketing Agency Pricing Guide
Investing in a Klaviyo email marketing agency service package could be the smartest decision you make for your business. Klaviyo agencies—especially those in Klaviyo’s Partner Program—offer you a full team of email…
Read more →Klaviyo Email Agency vs. In-House: Which Is Right for Your Business?
It could be one of the most important decisions you make for your business: hiring a Klaviyo email agency vs. in-house marketing team. Each has its own benefits and drawbacks, and you…
Read more →Klaviyo Audit Expert Series: Integrations
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: What Klaviyo integrations are and what you can use them for. The difference between Klaviyo’s native integrations and third-party integrations. How to audit your…
Read more →Klaviyo Audit Expert Series: Sign-Up Forms
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: The importance of Klaviyo sign-up forms for business growth and why maintaining your list is necessary. The different types of sign-up forms, their properties,…
Read more →How to Audit Your Klaviyo Account (Without an Agency)
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW HOW TO: Take control of your Klaviyo account. Dive deep into your account’s findings and use the data smartly. Create an actionable plan towards…
Read more →Klaviyo Audit Expert Series: Core Flows
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: The role core flows play in the customer journey and how to use them. The six core flows every business needs and what purposes…
Read more →Email Click Bots Causing a Click Surge? How to Find Out
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: How email click bots can inflate your email marketing metrics and skew your understanding of campaign performance. The reasons behind the recent surge in…
Read more →Klaviyo Audit Expert Series: Email Deliverability
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: The definition and importance of email deliverability: You’ll understand what your email deliverability score is, why it’s a huge part of your marketing success,…
Read more →Klaviyo Audit Expert Series: Klaviyo Attribution Window
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: Understanding Klaviyo’s Attribution Window: What the Klaviyo attribution window is and how it helps track sales accurately. Multi-Channel Attribution: How Klaviyo assigns conversions across…
Read more →Klaviyo Audit Expert Series: Segments & Lists
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: How to audit your Klaviyo lists and segments and create an effective email strategy. Steps to create and maintain clean email lists to enhance…
Read more →Meet the Team: Spotlight on Max Riabchynskyi
Meet Max Riabchynskyi: Senior Marketing Strategist Today, we’re thrilled to shine the spotlight on Max, our Senior Marketing Strategist. Beyond the world of pixels and campaigns, Max is a force of nature with…
Read more →How to Use One Klaviyo Account to Sell Internationally
Expanding your online brand to sell in different countries can be a high-wire act that requires a lot of precision. You must think of various factors like different currencies, payment methods, shipping…
Read more →Do You Need to Maximize Your Profits?
We’ll run a free audit, hand you a written breakdown, and tell you honestly if we can help.