Retention, Klaviyo & Lifecycle, Decoded.
Field notes from the YOCTO team on the retention systems behind fast-growing DTC and CPG brands - what actually moves revenue, and what just looks busy.
6 Questions to Ask Before Hiring a CRM Agency
Hiring a CRM strategy agency is a big call. Ask these six questions first to avoid slow agencies that drain budget and deliver nothing.
Read more →Choosing the Right Retention Agency for Your Brand
Not every retention agency is built for fast-scaling CPG brands. Here is what to look for before you sign.
Read more →How to Evaluate a Klaviyo Agency Before You Sign
Not every Klaviyo agency earns its retainer. Here's a practical framework for vetting retention partners before you commit your budget and your brand.
Read more →CRM Audit vs. Strategy Activation: What Works Faster
Traditional CRM audits are slow, bloated, and rarely lead to results. Here's why Strategy Activation gets CPG brands moving faster and smarter.
Read more →Klaviyo Agency Pricing vs. In-House Team Salaries: A Cost Comparison
To make the most of your email marketing, you need a powerhouse of a team on your side. If you’re using Klaviyo, you’re already using the best email software available. But choosing…
Read more →11 Benefits of Hiring a Klaviyo Agency for Your Email Marketing
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW: How hiring a Klaviyo agency can get you ahead in email marketing. Why hiring agency-based Klaviyo experts beats hiring an in-house team. How a…
Read more →Klaviyo Email Agency vs. In-House: Which Is Right for Your Business?
It could be one of the most important decisions you make for your business: hiring a Klaviyo email agency vs. in-house marketing team. Each has its own benefits and drawbacks, and you…
Read more →How to Audit Your Klaviyo Account (Without an Agency)
WHEN YOU FINISH READING THIS ARTICLE YOU’LL KNOW HOW TO: Take control of your Klaviyo account. Dive deep into your account’s findings and use the data smartly. Create an actionable plan towards…
Read more →Sync or Sink: Navigating Client and Email Marketing Agency Relations
At YOCTO, we know a thing or two about helping brands win with email, SMS, and retention marketing. This is not an empty boast. Our 100% client retention rate - as of…
Read more →10 Must-Ask Questions Before Choosing an Email Marketing Agency
Choosing the right email marketing agency can elevate your business to new heights. But, make the wrong pick, and it can be a financial drain with huge opportunity costs. Stick around, and…
Read more →How to audit your Klaviyo account (without an agency)?
This article will show you how to take control of your Klaviyo account, deep dive into your account’s findings, and help you create an actionable plan toward conversion success - all without…
Read more →Do You Need to Maximize Your Profits?
We’ll run a free audit, hand you a written breakdown, and tell you honestly if we can help.