Looking for an Andzen alternative? If you run a subscription brand in health, wellness or consumables, YOCTO’s the one to compare. We’re both Klaviyo Elite Master partners, so the badge won’t separate us. What will: our prices are published and month to month, Skio and Loop published our subscription results on their own sites, and we’ve got a USA presence and UK presence. Andzen’s a long-running Klaviyo team with people across Australia, North America and Europe, and the differences below show which one fits your brand.
We compete with Andzen, so every fact about them below comes from their own website, Klaviyo’s partner directory and their Clutch profile as we read them on 25 October 2026, and we’ll correct anything that’s changed.
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Request a free Klaviyo auditKey Takeaways
- Andzen is a customer journey and CRM agency founded in Brisbane in 2012, with team members on four continents and Klaviyo work in English, German and Spanish.
- Same tier. Both are Klaviyo Elite Master partners, so the directory badge won’t decide this one.
- Different pricing. Andzen prices on scope and typically sets a 4 to 6 month engagement. We publish ours, from €4,500 a month for campaigns and €2,000 a month for subscription management, and they’re month to month.
- Different proof. None of Andzen’s 33 published case studies reports a churn or cancellation result. Skio and Loop published ours.
- Pick Andzen for selling across three continents, German or Spanish, or a move onto Klaviyo. Pick YOCTO when subscription churn is the number you need moved.
What Does Andzen Do?
Andzen calls itself an award-winning global customer journey and AI CRM agency. It was founded in Brisbane in 2012, it’s led by CEO Brenden Rawson, and its FAQ lists team members in Brisbane, Sydney, Toronto, Edmonton, Richmond in Virginia, Berlin, Malaga, Lima and Manila, serving brands in Australia, the US, Canada, the UK, Germany, Spain and across Europe. The work spans Klaviyo email, SMS, loyalty, reviews and platform migrations, and every campaign or automation gets an account manager, a copywriter, a graphic designer and a digital producer.
Its history with Klaviyo’s long. Andzen’s homepage says it was the first Klaviyo Elite Master partner in Asia-Pacific and the fifth in the world, Klaviyo named it Agency Partner of the Year for Asia-Pacific in 2025, and its site says it won again in 2026. The published work leans toward migrations and campaign revenue: Rose-Hip Vital grew revenue 25% in the month after moving onto Klaviyo. On Clutch it holds a 5.0 rating from four reviews. It’s an experienced team, and plenty of brands are right to hire it.
Andzen vs YOCTO at a Glance
Here’s the same set of questions for both teams. Andzen’s answers come from its own website, Klaviyo’s directory and Clutch, and we haven’t added anything it doesn’t say itself.
Where YOCTO Fits Better
Churn results, published by the apps
Andzen’s case studies are mostly about revenue: Black Friday campaigns, data capture, loyalty launches and migrations. We read all 33 on 25 October 2026, and there isn’t one that reports a churn, cancellation or save-rate result. The nearest you’ll find are a subscription box launch and replenishment reminders for a pet supplies store. Our work’s built around exactly those numbers, and the subscription apps published it. Skio wrote up 48% fewer cancellations and 208% more reactivations for Gratsi. Loop wrote up Evereden’s 8× subscriber growth in three months.
A price and a term you can see first
Andzen scopes every client and typically sets a 4 to 6 month engagement, and that’s a fair way to price custom work. We’d rather publish the number, and we keep the monthly services month to month. Campaigns start at €4,500 a month for three sends a week, about $5,100. Subscription management starts at €2,000 a month, and flow builds start at €7,500 one-off. Commit for six months and it’s 10% off, or 15% for twelve. Every line, with what the rest of the market charges, is in our Klaviyo agency pricing guide.
The US and the UK
Andzen’s team runs from Brisbane to Berlin and it serves UK brands, though there’s no UK city among its team locations. We’re headquartered in Nicosia with a USA presence and UK presence, and most of our clients sell in the US, the UK or both. Healf, the London retailer at the top of the 2026 FT1000 list of Europe’s fastest-growing companies, has run its retention with us since 2023.
Compliance for supplement brands
A supplement brand selling in the US, Canada and the UK answers to TCPA, CASL and PECR for consent, and to claims rules on every send. That’s our daily work. Healf, BetterMe, Kilo Health, GutSupp, Primal Viking and Arctic Goddess have run retention with us, and that’s why our supplements and wellness practice writes the copy inside those rules from the first draft.
Who’s on your account
Andzen puts four specialists on each campaign or automation. Ours is simpler to hold to account, because there’s a single line of responsibility: George Kapernaros, our founder, and Marija Pajković, our managing director, sign off every account, and Marija’s accountable for every client relationship. You’ll know both names before the first call, and you’ll still know them in month twelve.
Where Andzen Is the Stronger Pick
If you sell across Australia, North America and Europe and want people in each of those time zones, Andzen’s set up for it. If your customers read German or Spanish, it’ll write in both. If you’re moving onto Klaviyo from another platform, migrations are one of its most visible strengths. If you want a team with more than a decade on Klaviyo and a partner award to show for it, Andzen’s got both. And if your budget starts below our campaign price, Clutch lists its minimum project at $1,000.
YOCTO, Built for Subscription Brands
YOCTO is a Klaviyo retention agency for DTC and subscription brands, headquartered in Nicosia, Cyprus, with a USA presence and UK presence. We’re Klaviyo Elite Master, 2025-2026, a Platinum-tier Loop Subscriptions partner and a Premier-tier Recharge partner. Most Klaviyo agencies stop at campaigns and flows; we don’t. We run the subscription itself as well: the plan structure, the post-purchase journey, the billing reminder, the cancellation flow and its save offers, failed-payment recovery and win-backs, inside Loop, Recharge, Skio and Smartrr. We handle migrations too, from a new subscription app to a new sending domain, with deliverability watched the whole way. You’ll find the full scope on our subscription marketing agency page.
Built on a published method
The LTV Parthenon, the framework George published in Forbes, splits lifetime value into three pillars: grow the subscriber base, keep subscribers longer and raise what each one spends. Under them sit nine numbers, from the share of new orders that start a subscription to the retention rate by orders, and they’re the report you get every month.
Proof the platforms published
We didn’t write these. The platforms did, under their own names, about our clients.
-48% 
Cancellations, with reactivations up 208% SOURCE 
8x 
Subscribers in three months SOURCE 
+252% 
Email and SMS revenue in six months SOURCE 
+51% 
Member LTV, at 16x loyalty ROI SOURCE Migrations and churn results from our case studies
- MiraCare moved onto Loop Subscriptions with us: churn cut by nearly 14% and loyalty redemptions up 25%.
- Heights moved to a new sending domain with zero deliverability disruption.
- Orbio World: 79% fewer cancellations before the next order, down from 21.36% to 4.50%, after we rebuilt the billing reminder.
- Lumine Organics: weekly churn 42% below its peak, with email revenue up 35% on 87% fewer campaigns.
- Frøya Organics: churn down 33% after one-click flexibility and better post-purchase education.
- Healf: five times the email revenue, with unsubscribes down 40.92%.
Best for
Health, wellness and consumables brands on a subscription model, roughly $5M to $150M a year, where churn, failed payments or a stalled second order cost the most.
Not for
Brands that want paid media, a new store or a big volume of creative from one agency. We stick to retention and we’ll say so before you sign anything.
Andzen or YOCTO: How Do You Decide?
Start with what you need most. A team in your time zone on three continents, copy in German or Spanish, or a move onto Klaviyo: Andzen. Lower churn, a better save rate, fewer failed payments and more one-time buyers turning into subscribers: YOCTO, with the proof published by Skio and Loop. If it’s close, send both the same 90 days of data and ask for the plan, the price and who’ll run it. Our free audit is what we offer as our half of that test, and you keep the findings whichever way you go. That’s the point of doing it before anyone signs.
How Do You Switch Agencies Without Losing Revenue?
Don’t switch anything off on day one. Get the Klaviyo account, the sending domains and the subscription app logins into your own name, freeze 90 days of churn, repeat rate and email revenue as the baseline, and let each new flow replace an old one only after it wins a split test. We’ve put the full playbook in our guide to switching email agencies without losing revenue.
Frequently Asked Questions
Where is Andzen based?
Andzen’s headquarters is in Brisbane, Australia, where it was founded in 2012. Its FAQ lists team members in Brisbane, Sydney, Toronto, Edmonton, Richmond in Virginia, Berlin, Malaga, Lima and Manila.
Which Klaviyo partner tier does Andzen hold?
Klaviyo’s partner directory listed Andzen as an Elite Master partner on 25 October 2026, the same tier as YOCTO, which is Klaviyo Elite Master, 2025-2026. Andzen’s homepage says it was the first Elite Master partner in Asia-Pacific.
How much does Andzen cost?
Andzen prices on scope, and its FAQ says it typically sets a 4 to 6 month engagement. Clutch lists a $1,000 minimum project and $150 to $199 an hour. YOCTO publishes ours: campaigns from €4,500 a month, subscription management from €2,000 a month and flow builds from €7,500 one-off.
Does Andzen work with subscription brands?
It’s done subscription-related work, including a subscription box launch and replenishment reminders, but none of the 33 case studies on its site reports a churn or cancellation result. YOCTO’s subscription results for Gratsi and Evereden were published by Skio and Loop.
What is the best Andzen alternative for a subscription brand?
For a health, wellness or consumables brand where churn is the number, YOCTO: published prices, month-to-month terms, and subscription results the subscription apps published themselves.
Does YOCTO work with UK and US brands?
Yes. We’re headquartered in Nicosia with a USA presence and UK presence, and that’s where most of our clients sell: the US, the UK or both.
Can YOCTO move us onto Klaviyo or a new subscription app?
Yes. We moved MiraCare onto Loop Subscriptions, cutting churn by nearly 14%, and moved Heights to a new sending domain without a deliverability dip. New flows are rebuilt and split-tested before the old ones go off, so you don’t lose revenue in the move.
